Privacy Statement

At Soniq Australia Pty Ltd and Soniq Digital Media Pty Ltd (“SONIQ”, “we”, “our” or “us”) we recognise the importance of your privacy and understand your concerns regarding the security of the personal information which you provide to us.

This Privacy Policy details the type of personal information we collect from this website (the “Site”), how we store or process personal information about you, with whom we may share it and the choices available to you regarding our use of the information. We also describe the measures we take to safeguard your personal information and tell you how to contact us regarding our privacy practices. We will only use the personal information collected from you in accordance with this Privacy Policy.

While our Site may contain links to other websites owned by third parties, those websites are not subject to our privacy standards, policies and procedures. We recommend that you make your own enquires as to the privacy policies of these third parties and we are in no way responsible for the privacy practices of these parties.

By using our Site, you understand and agree that we will collect and use your information as described in this Privacy Policy.

  1. Definition of personal information

    “Personal information” or “personal data” means any information relating to a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, or an online identifier.

  2. How we collect and hold personal information

    We collect certain personal information directly from you. For example, we collect personal information from you from the information you submit to us via the Site, in emails, from telephone calls with us and from your activity on our Site.

    We also collect other information about your online activities automatically, usually from the use of Cookies and Web Beacons.

    We may also collect information about you from other sources, such as from third parties.

    If we receive personal information that we have not requested (unsolicited information) then we will destroy or de-identify the information if it is lawful and reasonable to do so.

  3. What personal information we collect and hold

    Information collected directly from you

    We may obtain certain personal information from you when you choose to provide it through our Site.

    Examples of the types of personal information that we may collect from you include:

    • contact information, such as your name, postal address, e-mail address, telephone number and fax number;
    • your username and password if you register an account on the Site;
    • credit card details and company and/or business information; and
    • any other personal information you upload or submit on our Site.

    Information we collect automatically

    We may automatically collect information from you and your devices when you browse or use our Site. We may record usage information, geographical tagging, Cookies and other statistical data. This may include your IP address, date and time of your visit, the type of device you use to access the Site, operating system, language preferences, pages visited, information downloaded and the type of browser used to access the Site.

    When you browse the Site, our service provider logs the following information for statistical purposes:

    • your server address;
    • top level domain name (for example .com, .gov, .au, etc.);
    • the date and time of your website visit;
    • the pages you looked at;
    • the documents you downloaded;
    • the previous site you visited; and
    • the type of browser you used.

    We use this information to help us to make decisions about maintaining and improving our Site and online services.

    This Site is not designed to respond to “do not track” signals received from browsers.


    We use browser Cookies, Web Beacons and similar technologies to recognise you when you visit our Site.

    A cookie is a small message given to your web browser by our web server. The browser stores the message in a text file, and the message is then sent back to the server each time the browser requests a page from the server. If you do not wish to receive cookies, you may be able to change the settings of your browser to refuse all cookies or to notify you each time a cookie is sent to your computer, giving you the choice whether to accept it or not.


    We may use third-party web analytics services on our Site, such as Google Analytics. These service providers help us analyse how users use our Site. For more information on Google Analytics please see ‘Google Analytics’ in section 8 of this Privacy Policy.

    Information we collect from other sources

    We may collect information about you from other sources, such as third party social media providers. If you access our Site (or any part of it) via a social media plugin (such as Facebook, Twitter or LinkedIn), you consent to us collecting, storing and using the information you make available to us via the plugin. This includes your name, date of birth, the profile information you make public. If you have questions about how social media plugins work, we suggest that you review the terms of use of the relevant social media service.

    Additional information regarding credit/payment information

    This Privacy Policy also applies in relation to our collection and use of credit information of individuals, in connection with commercial credit provided by us.

    The types of credit information that we collect and use for the purpose of collecting payments and/or making payments include:

    • names, addresses and other contact details of accountholders (both prospective and current);
    • bank account details;

    • driver’s licence details; and
    • financial information.

    Such information is collected from you, as well as from authorised persons for an organisation.

    We use such credit information (which may be for our legitimate interest, or with your consent or to perform a contract we have with you) to issue payments or send invoices.

    We do not disclose credit information to credit reporting bodies.

  4. Why we collect, hold, use and disclose personal information

    We collect, hold, use and disclose personal information from you or about you where it is reasonably necessary for us to carry out our business functions and activities and as necessary to provide our services to you. We also collect, hold, use and disclose your personal information for related purposes that you would reasonably expect, such as our administrative and accounting functions.

    For example, we may use the information obtained through the Site at your request to:

    • create and manage your account;
    • respond to and communicate with you about your requests, questions and comments;
    • verify your identity and to conduct appropriate checks for credit worthiness and fraud;
    • allow you to purchase our products and services available through the Site; and
    • process claims we receive in connection with our products and services.

    If we do not collect, hold, use or disclose your personal information, or if you do not consent, then we may not be able to answer your enquiry, complete the transaction you have entered into, or provide our services to you to the best of our ability.

    In addition, we use information collected online through the use of Cookies, Web Beacons and other automated means. This information is used to:

    • recognise your computer when you visit the Site;
    • track you as you navigate the Site, and to enable the use of e-commerce capabilities;
    • offer and provide products, services and information to you;
    • display content on our Site, such as stories, product reviews and photos;
    • operate, evaluate and improve our business;
    • improve the Site’s usability and manage the Site;
    • analyse your use of the Site;
    • manage the Site;
    • personalise the Site, including targeted advertisements that may be of particular interest to you;
    • help diagnose technical and service problems;
    • identify users of our Site; and
    • gather demographic information about our users.

    We use such information to assist us in providing an effective service (for example, to adapt our website to the needs of your device or to allow you to log in to our website), and to collect broad demographic information for anonymised, aggregated use.

    We may also use your personal information for purposes which are required by law such as sharing your personal information in order to comply with legal obligations to which we are subject.

  5. Ad Networks

    ou may see certain ads on other websites based on your visits to our Site because we participate in advertising networks administered by third-party vendors, such as Google AdWords. Ad networks allow us to target our messaging to users considering demographic data, users’ inferred interests and browsing context. These networks track your online activities over time by collecting information through automated means, including through the use of Cookies, web server logs and Web Beacons. The networks use this information to show you advertisements that are tailored to your individual interests, to track your browser across multiple websites, and to build a profile of your web browsing. The information our ad network vendors collect includes information about your visits to websites that participate in the vendors’ advertising networks, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our Site and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts.

    We may use features of Google Analytics for Display Advertisers. That includes obtaining specific visitor Cookie data, such as the source, medium and keywords used to visit our Site.

    To learn more about how to opt out of ad network interest-based advertising, contact us using our contact details in section 16 of this Privacy Policy.

  6. Marketing

    We may use your information to offer you products and services that we think may be of interest to you, unless you have opted out of marketing communications.

    Where required by applicable law, we will obtain your consent before sending you any marketing communications. You may withdraw your consent to the use of your information for marketing purposes at any time by contacting us on our contact details in section 16 of this Privacy Policy.

    We will never provide your information to third parties for marketing purposes without receiving your consent

  7. Lawful Basis for Processing Your Information

    If European Data Protection Laws applies, our lawful basis for collecting and using the information described in this Privacy Policy will depend on the information concerned and the specific context in which we collect or use it.

    We collect or use information from you where we have your consent to do so, where we need the information to perform a contract with you, to provide our services or products to you upon your request, or where the processing is in our legitimate interests and is not overridden by your data protection interests or rights and freedoms.

    For example, when we:

    • use information to create and manage your account, we need it in order to provide the relevant services;

    • use information to effect a transaction you have requested, we need it in order to provide you with the products you are purchasing;
    • use names and email addresses for email marketing purposes, we do so with your consent (which you can revoke at any time); and
    • gather usage data and analyze it to improve our Site and services, we do so based on our legitimate interest in safeguarding and improving our Site and services.

    If you have questions about or need further information concerning the lawful basis on which we collect and use your personal information, please contact us using the contact details in section 16 of this Privacy Policy.

  8. Disclosure of Information

    Information shared to third parties

    We will disclose personal information to third parties if it is necessary for the primary purpose of collecting the information, or for a related secondary purpose, if the disclosure could be reasonably expected. Where such a disclosure is necessary, we will require that the third party undertake to treat the personal information in accordance with all applicable privacy laws to which we are bound.

    We may share your personal information as follows:

    • to companies that are related to us through common ownership;
    • to auditors and regulators that ensure we are complying with legislation and contractual obligations;
    • to banking institutions to (verify and process your payments) and delivery companies (to deliver your ordered goods); and
    • to contractors or third parties that assist us in providing our services to you.

    Where we wish to use or disclose your personal information for other purposes, such as for marketing purposes, we will obtain your prior consent.

    Otherwise, we will only disclose your personal information to third parties without your consent if the disclosure is:

    • necessary to protect or enforce our legal rights or interests or to defend any claims;
    • necessary to prevent or lessen a serious threat to a person’s health or safety;
    • required or authorised by law; or
    • permitted by another exception in the applicable privacy laws.

    Under no circumstances will we sell personal information without the consent of the person to whom it relates. Such consent, if given, may be withdraw at any time by contacting us using our contact details in section 16 of this Privacy Policy.

    Information shared to the public

    The following information that you provide to us may be publically accessible:

    • your account details; and
    • any comments or post you select to display on the Site.

    Third Party Analytics Services

    We may use third-party web analytics services on our Site, such as Google Analytics. These service providers help us analyse how users use our Site. The information collected for this purpose (including your IP address and other information collected by automated means) will be disclosed to or collected directly by these service providers. These service providers may retain and use anonymised, aggregated data collected from users of our Site in connection with their own businesses, including in order to improve their products and services.

    To learn more about opting out of data collection through analytics services such as Google Analytics, please contact us using our contact details in section 16 of this Privacy Policy.

    Company reorganisation,

    In the event that we undergo reorganisation or are sold to a third party, any personal information we hold about you may be transferred to that re-organised entity or third party in compliance with applicable law.

  9. How we protect your personal information

    We respect the privacy of personal information and will take reasonable steps to keep it strictly confidential.

    Your personal information may be held and stored on paper, by electronic means or both. We have physical, electronic and procedural safeguards in place for personal information and take reasonable steps to ensure that your personal information is protected from misuse, interference, loss and unauthorized access, modification and disclosure.

    The steps we take to protect your personal information include the following:

    • data held and stored on paper is stored in lockable offices and in secure premises;
    • some personal information is stored off site in a secure storage facility;
    • data held and stored electronically is protected by internal and external firewalls, limited access via file passwords, and files designated read-only or no access; when transferring information to others, we ensure that appropriate and suitable safeguards and data protection measures are in place to protect your personal information;
    • where we disclose personal information to third parties our contractual arrangements with them include specific privacy requirements;
    • we regularly audit access to the systems that support Soniq;
    • only authorised personnel will have access to personal information;
    • our staff receive training on privacy procedures.

    Whilst we cannot ensure or guarantee that loss, misuse or alteration of information will never occur, we use all reasonable efforts to prevent it.

    You should bear in mind that submission of information over the internet is never entirely secure. We cannot guarantee the security of information you submit via our website whilst it is in transit over the internet and any such submission is at your own risk.

  10. Overseas transfers of information

    We aim to only hold and store your data in the country in which you reside or in which you accessed the Site. However your personal information may be transferred to our affiliates of service providers overseas. By using our Site you consent to such disclosure. We will only disclose your information to such locations if permitted by law.

    If your personal information is disclosed to another country we will ensure that any disclosure is in accordance with the relevant laws, and that appropriate safeguards are put in place.

    We will not send your personal information outside of Australia unless:

    • it is necessary to complete your transaction;
    • it is to a third party that we use to assist us in providing our goods and/or services to you;
    • you have provided consent for the transfer;
    • we believe on reasonable grounds that the organisation involved will only deal with your personal information in compliance with the relevant regulations and/or legislation that binds us; or
    • where such disclosure is otherwise allowed under the relevant regulation and/or legislation.

    If you would like further information regarding where your personal information is stored please contact us using our contact details in section 16 of this Privacy Policy.

  11. Retention of Information

    We will only retain your personal information for as long as is reasonable necessary in relation to the purposes for which it was collected. We will also retain personal information to ensure compliance with any applicable statutory or regulatory obligations imposed on us in relation to the retention of records.

    Where you have requested we stop processing your personal information for marketing purposes, we may retain a record of your request to ensure we abide by your request in the future.

  12. Destruction and De-identification

    When your information is no longer needed, or if you request that we delete any personal information which we hold about you, we will use secure methods to destroy or to permanently de-identify your personal information when it is no longer needed. For example, paper records are shredded or destroyed securely and any electronic records are deleted from all locations, to the best of our ability, or permanently de-identified.

  13. Your Rights

    Under the legislation applicable to you, you may be entitled to exercise some or all of the following rights, you may:

    1. Request:
      1. information as to whether your personal information is retained; and
      2. access to and/or duplicates of your personal information retained, including the purposes of the processing, the categories of personal information concerned, and the data recipients as well as potential retention periods;.
    2. Request rectification, erasure, removal or restriction of your personal information, for example, because (i) it is incomplete or inaccurate, (ii) it is no longer needed for the purposes for which it was collected, or (iii) the consent on which the processing was based has been withdrawn;
    3. Refuse to provide us with, or withdraw, your consent to processing of your personal information at any time;
    4. Object, on grounds relating to your particular situation, that your personal information shall be subject to processing. In this case, please provide us with information about your particular situation. After the assessment of the facts presented by you we will either stop processing your personal information or present you our compelling legitimate grounds for an ongoing processing;
    5. Object to us sending you direct marketing and profiling you for the purpose of direct marketing;
    6. Object to your data being subject to any automated decision making, including profiling (decisions based on data processing by automatic means, for the purpose of assessing several personal aspects);
    7. In certain circumstances receive your personal information that you have provided to us in a structured, commonly used and machine-readable format and have the right to transmit that data to another entity without hindrance from us;
    8. Lodge a complaint regarding our processing of your personal information with a relevant authority in a country where you live, work, or where you believe a breach may have occurred, or take legal action in relation to any potential breach of your rights regarding the processing of your personal information.
    9. If you wish to contact us in relation to any of the rights outlined in this section, you can do so by contacting us using our contact details in section 16 of this Privacy Policy.

  14. European Union Data Transfers

    We are based in the Australia. By using our Site you consent to the transfer of your personal information to Australia, and the processing and use of that data in Australia.

  15. Children

    This Site it not directed at children under the age of 16. We do not knowingly collect personal information from children under 16.

    If we learn that we have collected personal information of a child under 16 years old we will take steps to delete such information as soon as possible.

  16. Contact

    If you have any questions, concerns, complaints or comments about this Privacy Policy or any requests concerning your personal information please contact us on the details below:

    Write to:

    Privacy Officer
    Soniq Digital Media Pty Ltd
    178 Boundary Road,
    Braeside, VIC 3195,

  17. Amendments to the Privacy Policy

    We reserve the right to change this policy from time to time. Please visit the Site regularly and check our respective current Privacy Policy.

This policy was last updated on 31 August 2018.